http://techpresident.personaldemocracy.com/blog/entry/22387/grading_the_presidential_email_campaigns_spoiler_everybody_flunks Comments for "Grading the Presidential Email Campaigns (Spoiler: Everybody Flunks)" en http://techpresident.personaldemocracy.com/blog/entry/22387/grading_the_presidential_email_campaigns_spoiler_everybody_flunks <p>Marketer Brent Rosengren has embarked on a journey through the wilds of presidential email campaigns, using commercial email marketing standards and practices as a standard, and guess what: ALL of the top-level campaigns fail the test. Each of them makes critical mistakes that limit the effectiveness of their mass emails, their primary means of communicating with steady supporters and converting them into donors and activists.</p> <p><a href="http://techpresident.personaldemocracy.com/blog/entry/22387/grading_the_presidential_email_campaigns_spoiler_everybody_flunks">read more</a></p> http://techpresident.personaldemocracy.com/blog/entry/22387/grading_the_presidential_email_campaigns_spoiler_everybody_flunks#comment Thu, 28 Feb 2008 10:30:16 -0500 Colin Delany 22387 at http://techpresident.personaldemocracy.com