http://techpresident.personaldemocracy.com/blog/entry/7469/betray_us_a_missed_opportunity Comments for "Betray Us: A Missed Opportunity?" en http://techpresident.personaldemocracy.com/blog/entry/7469/betray_us_a_missed_opportunity <p>The controversy over MoveOn's General Betray Us ad reminds us that the best online strategy is still about getting the basics right. In this case: tapping into the visceral reaction to an event within the first 12-24 hours and inviting your supporters to participate to respond in ways that count. And you'll primarily use the most unglamorous, Web 1.0 club in the bag: e-mail. </p> <p><a href="http://techpresident.personaldemocracy.com/blog/entry/7469/betray_us_a_missed_opportunity">read more</a></p> http://techpresident.personaldemocracy.com/blog/entry/7469/betray_us_a_missed_opportunity#comment Email MoveOn Rudy Giuliani strategy Fri, 14 Sep 2007 01:21:10 -0400 Patrick Ruffini 7469 at http://techpresident.personaldemocracy.com